Brand strategy
Identity, positioning and design for brands that want to look like who they really are.
A change of name, nothing more
If you came here looking for Define, you're in the right place. From now on I work under my own name, but on the other side there is the same person as always.
After many years running an agency, I chose to put my face, and my surname, on what I do. It's still me, with over twenty-five years of experience in branding, advertising and communication and the same way of working: I listen first, then I propose.
Under one name there is now everything I used to do, just better organised.
Identity, positioning and design for brands that want to look like who they really are.
Artificial intelligence explained to teams and companies, without fear and with tools in hand from day one.
A practical conversation to gain clarity on role, choices and direction.